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Event proposal template for Word

Propose an event: purpose, audience, programme, venue, budget and how it is measured.

Free: it uses no credits. You get your own copy to edit, in the look you pick here.

Look: Product

When to use it

Use it to propose an event to a sponsor or manager, with its purpose, audience, programme, budget and measures.

How to use it

  1. Make your own copy. It opens in the editor, where you can change the theme and edit anything.
  2. Fill in the fields below, and answer the question each section asks with your own content and numbers.
  3. Download it as an editable Word file, or as a PDF. The file is reopened and checked before it is offered.

Section by section

  1. Event proposal: [event name] [company] · [date]
  2. Purpose What is this event for, and what should be different afterwards?
  3. Audience Who should come, and how many? How will we reach them?
  4. Programme A table: Time, Session, Who
  5. Venue and date Where and when will it take place: [venue] on [event date]? Why this choice?
  6. Budget The budget is [budget]. What is it spent on, and what is expected back?
  7. How we will measure it Which measures show it worked?
  8. Next steps Who approves this proposal, and by [decision date]?

Fields to fill

Fill them once in the editor, or from a spreadsheet to make one copy per client. Where a slide needs content, it asks the question it must answer instead of showing a made-up answer.

  • {{event_name}}
  • {{company}}
  • {{date}}
  • {{time_1}}
  • {{time_2}}
  • {{venue}}
  • {{event_date}}
  • {{budget}}
  • {{decision_date}}

What is inside

Event proposal:
{{event_name}}
{{company}} · {{date}}
Page 1
Purpose
What is this event for, and what should be different afterwards?
Audience
Who should come, and how many?
How will we reach them?
Programme
TimeSessionWho
{{time_1}}What happens?Who leads it?
{{time_2}}What happens?Who leads it?
Venue and date
Where and when will it take place: {{venue}} on {{event_date}}? Why this choice?
Budget
The budget is {{budget}}. What is it spent on, and what is expected back?
How we will measure it
Which measures show it worked?
Next steps
Who approves this proposal, and by {{decision_date}}?
Page 2