Templates Frameworks and analysis
Presentation · 5 slides
TOWS matrix template for PowerPoint
Turns a SWOT into strategies by pairing each inside factor with an outside one.
Free: it uses no credits. You get your own copy to edit, in the look you pick here.
Or fill it in from your files. Attach your documents, notes or data and Claravo writes each part of the TOWS matrix from them, with its source. A part your files say nothing about keeps its question rather than a guess. This uses AI and counts as one creation.
Fill it in from my filesLook: Clean Blue
- Consulting
- Executive Dark
- Minimal
- Editorial
- Product
- Data Report
- Forest
- Warm
- Midnight
- Clean Blue
- Slate
- Ledger
- Navy and Gold
- Teal Office
- Electric
- Sunset
- Cobalt Pop
- Citrus
- Studio
- Magazine
- Blueprint
- Gallery
- Retro
- Neon Night
- Carbon
- Aurora
- Plum
- Night Blueprint
- Pastel
- Blush
- Mint
- Sand
- Sky
When to use it
Use it straight after a SWOT, when the list of factors needs to become a list of moves.
How to use it
- Make your own copy. It opens in the editor, where you can change the theme and edit anything.
- Fill in the fields below, and answer the question each slide asks with your own content and numbers.
- Download it as an editable PowerPoint file, or as a PDF. The file is reopened and checked before it is offered.
Slide by slide
- [subject] TOWS matrix · [date]
- What this analysis must answer Which decision does this TOWS matrix inform? Who will act on it, and by when? Which sources is it drawn from?
- TOWS matrix Strengths with opportunities, Weaknesses with opportunities, Strengths with threats, Weaknesses with threats
- What follows Which parts matter most, and why? How do the parts connect? What will we do differently because of this?
- Next steps The decision this analysis asks for.
Fields to fill
Fill them once in the editor, or from a spreadsheet to make one copy per client. Where a slide needs content, it asks the question it must answer instead of showing a made-up answer.
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