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Presentation · 5 slides

Market sizing: TAM, SAM and SOM template for PowerPoint

The total market, the part you can serve, and the share you can win.

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Or fill it in from your files. Attach your documents, notes or data and Claravo writes each part of the Market sizing: TAM, SAM and SOM from them, with its source. A part your files say nothing about keeps its question rather than a guess. This uses AI and counts as one creation.

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When to use it

Use it in a pitch or business case, to size the opportunity from the bottom up.

How to use it

  1. Make your own copy. It opens in the editor, where you can change the theme and edit anything.
  2. Fill in the fields below, and answer the question each slide asks with your own content and numbers.
  3. Download it as an editable PowerPoint file, or as a PDF. The file is reopened and checked before it is offered.

Slide by slide

  1. [subject] Market sizing: TAM, SAM and SOM · [date]
  2. What this analysis must answer Which decision does this Market sizing: TAM, SAM and SOM inform? Who will act on it, and by when? Which sources is it drawn from?
  3. Market sizing: TAM, SAM and SOM Total market, Serviceable market, Obtainable market
  4. What follows Which parts matter most, and why? How do the parts connect? What will we do differently because of this?
  5. Next steps The decision this analysis asks for.

Fields to fill

Fill them once in the editor, or from a spreadsheet to make one copy per client. Where a slide needs content, it asks the question it must answer instead of showing a made-up answer.

  • {{subject}}
  • {{date}}

What is inside

{{subject}}
Market sizing: TAM, SAM and SOM · {{date}}
Slide 1
What this analysis must answer
Which decision does this Market sizing: TAM, SAM and SOM inform?
Who will act on it, and by when?
Which sources is it drawn from?
Slide 2
Market sizing: TAM, SAM and SOM
Total market
How many customers in all
could buy this, at what
price?
Serviceable market
How many of them can we
actually reach and serve?
Obtainable market
How many can we
realistically win, and over
what period?
Slide 3
What follows
Which parts matter most, and why?
How do the parts connect?
What will we do differently because of this?
Slide 4
Next steps
The decision this analysis asks for.
1. First action — who owns it — by when
2. Second action — who owns it — by when
3. The decision we need, and by when
Slide 5