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Presentation · 5 slides

Kano model template for PowerPoint

Which features customers expect, which they value more of, and which delight them.

Free: it uses no credits. You get your own copy to edit, in the look you pick here.

Or fill it in from your files. Attach your documents, notes or data and Claravo writes each part of the Kano model from them, with its source. A part your files say nothing about keeps its question rather than a guess. This uses AI and counts as one creation.

Fill it in from my files

Look: Data Report

When to use it

Use it when deciding which features to build, from what customers told you.

How to use it

  1. Make your own copy. It opens in the editor, where you can change the theme and edit anything.
  2. Fill in the fields below, and answer the question each slide asks with your own content and numbers.
  3. Download it as an editable PowerPoint file, or as a PDF. The file is reopened and checked before it is offered.

Slide by slide

  1. [subject] Kano model · [date]
  2. What this analysis must answer Which decision does this Kano model inform? Who will act on it, and by when? Which sources is it drawn from?
  3. Kano model Basic needs, Performance needs, Delighters, Indifferent, Reverse
  4. What follows Which parts matter most, and why? How do the parts connect? What will we do differently because of this?
  5. Next steps The decision this analysis asks for.

Fields to fill

Fill them once in the editor, or from a spreadsheet to make one copy per client. Where a slide needs content, it asks the question it must answer instead of showing a made-up answer.

  • {{subject}}
  • {{date}}

What is inside

{{subject}}
Kano model · {{date}}
Slide 1
What this analysis must answer
Which decision does this Kano model inform?
Who will act on it, and by when?
Which sources is it drawn from?
Slide 2
Kano model
Basic needs
What do customers
expect without asking?
Performance needs
What do they value
more of?
Delighters
What would surprise
and please them?
Indifferent
What do they not care
about?
Reverse
What would some
customers rather not
have?
Slide 3
What follows
Which parts matter most, and why?
How do the parts connect?
What will we do differently because of this?
Slide 4
Next steps
The decision this analysis asks for.
1. First action — who owns it — by when
2. Second action — who owns it — by when
3. The decision we need, and by when
Slide 5