Product launch template for PowerPoint

Launch plan: who it is for, the message, the channels and the measures.

Use this template I have an account

Free, and not counted as a creation. You get your own copy to edit, in any theme.

When to use it

Use it to plan a launch: who it is for, the message, the channels, and how you will measure it.

How to use it

Make your own copy. It opens in the editor, where you can change the theme and edit anything.
Fill in the fields below, and answer the question each slide asks with your own content and numbers.
Download it as an editable PowerPoint file, or as a PDF. The file is reopened and checked before it is offered.

Slide by slide

Launching [product] [company] · launch on [launch date]
The launch in one slide Who is [product] for, and why will they care?
Before and after Before [product], With [product]
Channels A table: Channel, What we do, Owner, When
How we will measure it Sign-ups target, Pipeline target, Measured by
Next steps What we need from each team for launch.

Fields to fill

Fill them once in the editor, or from a spreadsheet to make one copy per client. Where a slide needs content, it asks the question it must answer instead of showing a made-up answer.

{{product}}
{{company}}
{{launch_date}}
{{date_1}}
{{signups}}
{{pipeline}}
{{by_when}}

What is inside

Launching {{product}}

{{company}} · launch on {{launch_date}}

Slide 1

The launch in one slide

Who is {{product}} for, and why will they care?

•The audience

•The message

•The launch date: {{launch_date}}

Slide 2

Before and after

Before {{product}}

•What is hard for the customer today?

With {{product}}

•What is easier, and how?

Slide 3

Channels

Channel	What we do	Owner	When
Which channel?	What goes out?	Who?	{{date_1}}

Slide 4

How we will measure it

{{signups}}

Sign-ups target

{{pipeline}}

Pipeline target

{{by_when}}

Measured by

Slide 5

Next steps

What we need from each team for launch.

1. First action — who owns it — by when

2. Second action — who owns it — by when

3. The decision we need, and by when

Slide 6